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Despite costing over €20 per jar, the demand for Bears with Benefits products has been rising for years. The reason: the gummy bears are not a candy but are designed to help make hair shinier and skin more beautiful. In the OMR Podcast, founders Laurence Saunier and Marlena Hien reveal how they built a million-dollar business without investors, why they're glad they weren’t invited to "Die Höhle der Löwen," and why they have decided to sell their company despite their successes.